HVAC Website Problem Report

35% of HVAC Websites Have No Maintenance Plan Page

We found this issue in 292 of 844 audited HVAC websites across the United States.

Last updated: March 2026 844 sites audited

Why This Matters

Maintenance plans are the highest-LTV product an HVAC company offers — recurring revenue, guaranteed repeat visits, and priority service for members. A dedicated page ranks for searches like 'HVAC maintenance plan [city]' and converts visitors into long-term customers.

Frequency by State

Arizona

39%

Texas

37%

Florida

30%

Worst Markets for No Maintenance Plan Page

City	Frequency	Affected Sites
Fort Lauderdale, FL	59%	13 of 22
Midland, TX	56%	10 of 18
San Antonio, TX	55%	29 of 53
Denton, TX	53%	9 of 17
El Paso, TX	52%	14 of 27

Best Markets for No Maintenance Plan Page

City	Frequency	Affected Sites
Sarasota, FL	14%	3 of 21
Arlington, TX	17%	3 of 18
Austin, TX	18%	7 of 40
McKinney, TX	19%	4 of 21
Jacksonville, FL	21%	12 of 58

What Top-Scoring Sites Do Differently

Top HVAC sites in the U.S. have dedicated maintenance plan pages with clear tier breakdowns, pricing transparency, and member benefits. The best ones include a sign-up form directly on the page.